Wednesday, May 19, 2010

Twitter Tips ! : 7 Tips For Using Twitter For Your Business

When it comes to using any social media site, forum or any online community. There's a right and wrong way to do it.

Below are some tips to get you moving in the right direction, if you are thinking of using Twitter to get more exposure for your business or if you are already using Twitter for your business and are just looking for some refresher tips, then this post is for you too!

Tip 1:
Help out your fellow follower: One of the really great benefits of being part of the whole social networking movement, is you have the ability to help those in need. If you see a post that ask a question that you are knowledgeable about or know something that may help. Respond to it. When responding you can use the persons id in your response to let them know that you are replying to their message. You do this by using the @ symbol then their user name. By helping someone out whenever you can, you will start to establish trust with your followers. They will start to remember you and your brand and you can become an authority figure in your industry. Helping is a great way to make you feel all warm and fuzzy inside and others too! So contribute when you can.

Tip 2:
Update on a regular basis : Okay, this one is easier said than done and if anyone knows that having time to post updates on a daily basis is just sometimes not possible, I know oh to well. So what I recommend doing is to put aside a couple of minutes out of your day to drop by your Twitter account and post something informative. Now don't have a cow if everyday isn't possible. Take a deep breathe it's okay if you don't have the time. I would recommend posting at least three times a week. It's a great way for your followers to get to know more about you and your business. The more they get to know you the better your chances are in establishing a relationship with your followers and maybe gaining a customer and friend.

Tip 3.
Be informative and Professional : I'm quite sure we've all seen the Twitter post by some that we follow letting us know about their everyday events. From updates about what they just had for breakfast to what time they woke up. It's okay to let people know about personal things and I even encourage it. Your followers can get to know you on a personal level which is great , but I have something that's even better when speaking about getting exposure for your business! Be informative, you only have 140 characters that you can use, so keep it simple. Keep your followers informed about things that are going on in your industry, special deals you may be having or events that will be going on. I don't think they will mind hearing about something that is going to benefit them. Not to sure if knowing that you just had your teeth pulled is going to be something that they are going to look forward to knowing about. Then again, it depends on which industry you are in.

Tip 4.
Show some Retweet Love : If you see an update made by someone else that you think will be a benefit to others, Retweet it! What is a Retweet you ask, well a Retweet is when you take a post made by someone else and copy it into your updates with the following : RT @theusernamehere. It's actually even more easier than that, with a simple click, you can choose to retweet a post.
You can also add a Retweet button to your blog or website like I have here. You can get the code to add to your website at the following website : Tweetmeme

Tip 5.
Follow , Follow, Follow : So you've noticed that you have some new followers. Great! Now you must return the favor and follow them. WRONG! Just because someone follows you, it does not mean that you have to follow them back. Follow those that you have interest in. If you do, you'll just get annoyed quickly, if those you follow post a ton of advertisements and nothing that interest you and those that really interest you will be left behind quickly due to the large amount of updates you will be getting.

Tip 6.
Be Grateful : If you notices that someone took the time to Retweet one of your post or a blog post or your website. Thank them, it's the right thing to do. Although the Retweet may have been done out of pure like, people still like to be appreciated and maybe even caught off guard by your appreciation.

 Tip 7.
Don't over market your business : Last but definitely not least. DO NOT, I repeat DO NOT over market your business on any social networking site. Advertising your business is great and to be expected by those that follow you, but there comes a point in Social Networking when enough is a way to get people to unfollow you. Post about specials you have going on, new products or services, freebies etc.. Just don't do it in excess. Post sales and specials here and there, around once or twice a week.  I would say 10 to 20% of your updates can be advertising related, others can be about other things going on in your industry or terrific resources or even a shout out to a fellow business owner. A little promotion for others goes a long way! 

So get your tweets together , make a list about what you want to discuss and what you think will be of benefit to your followers and get to Tweet, Tweet, Tweeting away!

See you on the Twitter side.

Carla Phillips


Monday, May 17, 2010

6 Tips on How to Increase Your Blog Traffic

I know that I have been away for a while and haven't been posting that much this month and I truly apologize for not providing you with your weekly SEO fix, but rest assure that there will definitely be some great tips, and resources to come.

To start off the tips, I have decided to do a blog tip about getting traffic to your blog.

I got a question from one of our members at the Network Circle about driving traffic to a blog and I thought that this would be a great topic to blog about.

The great thing about blogs is that when you are a frequent poster, the search engines fall in love with you and will reward you by listing your blog post in their top search engine result pages.

Search engines love fresh content and blog posting is a great way to give them what they want.

Here are a few quick tips that I have used for my blog and other's to get some traffic to your blog:


1. Post, Post, Blog Away: The key to your blog success is to post and post frequently. When you are posting on your blog each week. Visitors will see that you are dedicated to providing your readers with up to date content as well as the search engines and you will find that your blog post are being pinged or indexed right away. I would recommend posting at least 1 to 2 a week.

2. Be informative: Make sure you are providing your readers with market related information. This can be how to's , or how not too's, tips, specials, reviews etc.. If your readers see that your blog is a benefit to their daily lives, they will come back to your blog and even follow it!

3.  Post contest or Giveaways: A great way to generate traffic to your blog is sponsoring a contest or hosting a contest directly on your blog. The best contest are those that give away a bunch of items from numerous companies. The growing trend is to post your contest on Facebook, which has a promotions app now available I think there are some rules that you have to follow in order to post contest there, but you can always team up with other blog owners to help you promote the contest and contact store owners or niche specific sites or stores to see if they would like to donate a prize in exchange for some free publicity. Who can turn down that! We have some amazing blog owners her that can help you out. Just visit our blog section.

4. Have a newsletter sign up box on your blog. There's nothing better than being able to keep in touch with your fans! So why not take advantage of those that love you and have them sign up for newsletters so you can keep them informed of any events, important information in your industry etc.

If you dont have an email campaign company yet, you can check out a list of them here:

http://myseogal.com/weblinks.htm?page=1&linkCat=4


5. Submit your blog to blog directories: Another great way to get traffic to your site if I haven't mentioned it yet, is to submit your site to blog directories.

Submit your blog to these sites below then after that you can ping your blog by using http://www.pingomatic.com. It's very easy, you just enter in your blog url, name of your blog and RSS feed url if you have one and click submit and your blog post will be updated in some popular blog directories.

Blog Daisy


WAHM Blog

Blog Wise

Blog Catalog

Bloggernity

Bloglines

Daypop

Feedster

Syndic8

Technorati

Blogdex

Blog Street

Boingboing

We Blog Alot

Globe of Blogs

Blogarama

Feedburner

Blogrolling

Ice Rocket

6. Last Tip but definitely not least: Market, Link Build, Market.
Make sure you are getting your blog the exposure it needs. Add your site to as many niche related directories. Top 100 sites have become a great traffic generator, so I would suggest adding your site to as many of them as possible. Team up with other blog owners and see if you can get listed on their blog rolls. If you do, then your latest blog post will show up on their blog for their readers to see. Take some of your blog post and revise them a bit and create a Squidoo lens, once you create your lens, share it with your facebook fans, twitter followers etc. Include a link to your blog in your lens.

Make your blog post into articles and submit them to popular article directory sites like ezine.com or goarticles.com. This is a great way to generate traffic and backlinks to your blog.

Submit your blog to blog directories and Digg and Stumble upon. These social bookmarking sites can generate a lot of traffic for you.

The more you get your name out there the more you will start to see an increase in traffic and readers for your blog.

Just remember to always be consistent. Keep your logos the same, so you can start creating brand recognition and stay in the spotlight without being annoying. Meaning, keep your blog name out there by constantly posting on your Twitter account, Facebook account, blog etc. Remember that humans are forgetful unless you keep your name out in the open. If someone is constantly seeing your blog name, they will start to look for your post and want to know what the fuss is all about.

If you own a blog and have been successful , make sure to chime in below about what has worked for you as well.

Carla Phillips